I began my career in 2005 in graphic design and photo retouching. Since then, I've been labeled as a graphic designer, production artist, web developer, art director, and more. I've always worked in marketing because it aligns with my talents and interests. I love understanding customers and how I can help them discover the products and services I'm representing.
I graduated from Southern Methodist University in December of 2006 with a Bachelor of Arts degree in Advertising-Creative and Honors in Liberal Arts. After graduation, I freelanced and worked as a temp designer under various titles. In February 2010, I launched my own business, Brangeta Design Group.
In 2014, my most frequent client, the Lyle School of Engineering at SMU, hired me as their marketing specialist, where I designed and wrote for print, web, and social media. The Director of Communications and I served as the entire marketing department, and according to my director, we "saved the school."
My work at SMU caught the attention of UT Dallas, and on August 10, 2015, I accepted a web developer position in the School of Arts and Humanities. At UT Dallas, my title has never matched everything in my role's domain, and like the university itself, my job has evolved over time. I've helped my school grow, and we've gone from a creative team of two to a team of six. At this point, I am senior web developer, but I also serve as our digital brand manager and web content writer.
Currently, I manage all the websites for the Bass School. I design, code, write content, analyze data, mentor student workers, manage digital boards (TVs), and proofread our largest marketing pieces before they go to print. I research our target market and competitors, ensuring our digital presence aligns with and strengthens our brand. I don’t do everything, but I do a lot.
In January 2020, I began pursuing a Master of Science in Management Science at UTD as a part-time student. I completed my MS in MSc degree in May 2023, with two concentrations: Marketing and Leadership in Organizations.